
Difference Card August Broker of the Month Spotlight: Mike Petefish
Gibson Insurance & Employee Benefits | Phoenix, Arizona
At The Difference Card, we take pride in recognizing exceptional broker partners who consistently deliver creative benefit strategies and measurable results for their clients. This month, we’re excited to shine the spotlight on Mike Petefish, Senior Benefits Consultant at Gibson Insurance & Employee Benefits in Phoenix, Arizona.
Mike has earned a strong reputation for designing thoughtful, cost-effective health plan solutions tailored to the specific needs of each client. With a deep understanding of today’s complex healthcare landscape, he brings both strategic insight and a people-first mindset—ensuring employees gain access to better benefits while employers experience real financial savings.
Recently, Mike partnered with The Difference Card to help a mid-sized construction employer in Arizona facing a health insurance cost challenge. Through a highly customized strategy, Mike and the Gibson team implemented a Difference Card solution that reduced the employer’s annual health insurance spend by over 11%—delivering more than $200,000 in yearly savings. Even better, the new plan design enhanced the benefit offering for employees, improving coverage while cutting costs.
“Mike is the type of consultant who takes a proactive, solutions-focused approach,” said Jennifer Revell, Senior Consultant at The Difference Card. “He’s dedicated to maximizing every healthcare dollar and doesn’t stop until he’s achieved the best possible outcome for his clients.”
Mike’s success is rooted in his commitment to continuous improvement and long-term relationship-building. Known for his responsiveness, sharp analysis, and client-first attitude, he consistently helps employers navigate complex benefit decisions with confidence and clarity.
We’re honored to partner with professionals like Mike Petefish, whose integrity, creativity, and results-driven mindset embody the Difference Card spirit.
Congratulations, Mike, on being our August Broker of the Month!
About The Difference Card
The Difference Card helps employers across all industries deliver better benefits at a lower cost. Our clients average 18% annual savings on healthcare—often while improving the employee experience. With a proven, multi-year strategy and tailored plan designs, The Difference Card is a trusted partner for brokers and employers seeking smarter solutions to rising healthcare costs.
Curious how much you could save? Request a proposal here.